Campaign Templates · v1.0 · 2026

Ready-to-run
campaign assets.

Editable, on-brand templates for the channels that drive enterprise pipeline — LinkedIn, Google, gated content and sales collateral. Swap the copy, keep the system.

01 — Channel
LinkedIn

The enterprise channel.

Where your buyers actually are. Company banners, single-image ads, document carousels and sponsored posts — all on one system.

Company page banners · pick your angle
Banner A · stat-led1584 × 396
Banner B · statement1584 × 396
Banner C · services1584 × 396
Single-image ad & sponsored post
PlanConversion
Promoted · Follow
Most B2B marketing reports activity. We report pipeline. See how we turned $1 into $6 of influenced ARR for enterprise teams. 👇
PlanConversion

Pipeline you can forecast.

The enterprise demand playbookplanconversion.com
Download
👍 Like💬 Comment↗ Share
PlanConversion
Promoted · Follow
The metric your board actually asks about isn’t MQLs. #DemandGen #RevOps
PlanConversion
$120M+
Pipeline influenced
How we measure success in ARRplanconversion.com
Learn more
👍 Like💬 Comment↗ Share
Document / carousel ad · 1080 × 1080 per slide
Swipeable carousel — 5 frames1080 × 1080
PlanConversion

5 signs your demand engine is leaking pipeline.

01

You report MQLs, not pipeline.

Your board can’t forecast from a lead count.

02
70%

of the buying journey happens before they ever talk to sales.

03

Sales & marketing chase different numbers.

One team, one revenue target — or neither wins.

PlanConversion

Fix the engine.
Book a pipeline audit.

Book a call →
02 — Channel
Google Ads

The full display set.

Every standard IAB size, plus a responsive search ad. Built dark-on-grid so they stay legible and unmistakably PlanConversion across the web.

Responsive display · standard sizes970 · 728 · 336 · 300 · 320 · 160
PlanConversion
Pipeline you can forecast.
Book a call
970 × 250 · billboard (½)
PlanConversion
More pipeline. Faster growth.
Book a call
728 × 90 · leaderboard
PlanConversion
We measure success in ARR.
See the work →
336 × 280 · large rectangle
PlanConversion
$120M+
Book a call
300 × 250 · medium rectangle
PlanConversion
Pipeline you can forecast.
+218%
Book a call
300 × 600 · half-page
Demand that ends in revenue.
Learn more
160 × 600 · skyscraper
More pipeline. Faster growth.
Go
320 × 100 · large mobile
PlanConversion
Book a call
320 × 50 · mobile banner
Responsive search ad (RSA)
Ad·planconversion.com
https://www.planconversion.com/enterprise-demand
Enterprise Demand Gen | More Pipeline, Faster Growth
We measure success in ARR, not MQLs. $120M+ in influenced pipeline across enterprise B2B. Book a 30-minute pipeline audit with our team.
HeadlinesEnterprise Demand GenMore Pipeline, Faster GrowthMeasured in ARR, Not MQLs$120M+ Influenced Pipeline
DescriptionsBook a 30-min pipeline audit.One team across your full funnel.
SitelinksApproachCase StudiesServices
Path/enterprise-demand
03 — Content
White paper / report

Gated content that converts.

A flexible long-form template — cover, interior spread and CTA back — for the reports, playbooks and benchmark studies that capture enterprise demand.

CoverA4 / Letter
PlanConversion
2026 Benchmark Report

The Enterprise Demand Playbook.

How high-growth B2B teams turn marketing spend into forecastable pipeline.
By Hojabr Sattari
PlanConversion Research
Interior spreadchart + pull-quote
01 · The shiftPlanConversion · 03

From activity to accountability.

For years, marketing optimized for volume. The board now asks one question: how much revenue did it create?
Pipeline influenced — before vs. after
Baseline
Q2
Q3
Q4
“We stopped counting leads and started forecasting revenue. Everything changed.”
— VP Marketing, Enterprise SaaS
planconversion.comDemand & Revenue Generation
Back · CTAA4 / Letter
PlanConversion

Ready to build a pipeline engine you can forecast?

Book a 30-minute pipeline audit. We’ll map where your demand leaks — and what it’s worth to fix it.
Book a call → planconversion.com
04 — Sales
One-pager / sell sheet

Leave-behind that sells.

A single-page overview for sales conversations and follow-ups — positioning, proof and the seven connected services, on one sheet.

Company one-pagerA4 / Letter
PlanConversion

The revenue agency for enterprise B2B.

We connect strategy, demand and conversion into one system — measured in ARR, not MQLs.
$120M+
Pipeline
18k+
Qualified leads
92%
Expand scope
Seven connected services
01
Demand Generation

Full-funnel programs that create and capture demand.

02
Account-Based Marketing

Target, engage and convert named enterprise accounts.

03
Paid Media

LinkedIn & Google programs tuned to pipeline, not clicks.

04
Conversion Rate Optimization

Turn existing traffic into qualified handraisers.

05
Marketing Operations

Attribution, RevOps and the data your board trusts.

06
Web & GEO

High-intent web experiences built to be found and to convert.

planconversion.comMore pipeline. Faster growth.
Case study templateA4 / Letter
PlanConversion
Enterprise case study · SaaS

How [Client] grew qualified pipeline 42% in two quarters.

+42%
Qualified pipeline
SQL volume
14d
To live attribution
The challenge

Marketing generated thousands of MQLs, but sales couldn’t forecast from them — and the board wanted revenue accountability.

The approach

We rebuilt the funnel around pipeline: ABM on named accounts, RevOps attribution, and conversion-focused web.

Pipeline growth
Q1
Q2
Q3
Q4
The result

42% more qualified pipeline, 3× SQLs, and a revenue forecast the board finally trusts.

“PlanConversion turned our marketing into a number we can plan the business around.”
— CMO, Enterprise SaaS
planconversion.comDemand & Revenue Generation